Pick a day
Browse the rolling 365-day window. Unclaimed dates begin at $5 and the next price is always visible before sign-in.
The whole game
One date. One current sponsor.
Pick a future date, pay the price shown, and appear after payment and safety checks. Someone else can take it for exactly 1.5× until the claim window closes.
Add your website
Create a sponsor with its HTTPS website URL. OWNTHEDAY securely fetches the site's logo and sharing image, or makes a safe branded fallback.
Make it yours
Choose the sponsor, accept the sponsorship terms, and complete secure checkout. A rival may replace it by paying the next transparent takeover price.
Enter the record
Every verified claim remains in the history. The last sponsor at midnight UTC becomes the final winner.
Transparent progression
The only price formula
Each takeover is the last successful claim multiplied by 1.5, rounded up to the nearest $0.50. Paid subscriptions never reduce this price or improve anyone’s odds.
- Claim 1$5
- Claim 2$7.50
- Claim 3$11.50
- Claim 4$17.50
- Claim 5$26.50
23:55UTC
The closing rule
Five quiet minutes before the day begins.
New reservations stop at 23:55 UTC on the preceding day. A checkout opened before closing keeps only its original five-minute hold and can never run beyond midnight. At 00:00 UTC, the final verified claim is locked into the archive.
The interface also shows your local equivalent; UTC remains the authoritative clock.
Plain answers
Before you claim
What am I buying?
An immediate public sponsorship period, a permanent line in the date’s takeover history, campaign analytics, and a share card. You are not buying legal ownership of a calendar date, an investment, a prize, or a refundable auction deposit.
Can another sponsor replace me?
Yes, until closing. Your campaign record, analytics, and takeover share card remain available after displacement.
Can two people buy the same date?
No. The server permits one active five-minute checkout reservation per date. It recalculates the price and verifies the date version before fulfillment.
How is my sponsor image chosen?
OWNTHEDAY reads the public metadata at your sponsor's HTTPS website and securely stores a re-encoded logo and sharing image. If the site has no usable images, it creates a simple branded fallback automatically.
Are payments refundable?
Claims are normally final once fulfilled because sponsorship begins immediately. Mandatory consumer rights still apply, and an automatic full refund is issued if a valid payment cannot be fulfilled. See the Terms of service for details.
What content is not allowed?
Hate, harassment, sexual exploitation, illegal products, malware, deceptive claims, impersonation, trademark abuse, and other unsafe content are prohibited. Your sponsor profile and linked website must follow the acceptable-use policy.
Fair and inspectable
The browser never decides the price or winner.
Quotes, reservations, payments, ownership changes, and finalization are controlled by the server and recorded in an append-only audit trail.